SAP’s Rajesh Kumar coveted as the Chairperson for the 3rd DMAi 2014 International Marketing Convention

Illustrious advisory board to curate the Mega Opus in Delhi from Jan 22-24, 2014; Convention themed as ‘Be the Change’ adds 20 new features & improvements, aims to unravel what future holds for marketers.

New Delhi : November 18, 2013 : Rajesh Kumar, Marketing Head, SAP, Indian Subcontinent has been announced as the chair for the third edition of the DMAi’s (Association for Data Driven Marketing & Advertising in India) International Marketing Convention scheduled to be held in January 2014 at New Delhi.

Umang Bedi, Managing Director – South Asia, Adobe & member of the DMAi Board of Governors, received the chairperson enthusiastically by saying “We are glad to welcome an experienced industry professional as Rajesh to chair the 3^rd edition of the DMAi International Marketing Convention. I have seen the format of the show grow in the recent years to become a real power packed show that is of immense value to any traditional or digital marketer alike and we look forward to the change that Rajesh ushers in.“

The convention aims to addresses the quest of CMO’s and agency professionals who want to leverage data and ‘Re-define customer understanding’ – due to richer context, stronger behavior insights beyond simple demographic construct. The agenda accent this year remains on harnessing data responsibly to ultra-segment our customers, hyper personalize marketing programs through specific product, pricing & promotion actions resulting to innovation, delightful customer experience and improvement on marketing ROI.

Speaking at his appointment Rajesh Kumar said "The world today is experiencing dramatic shifts in the economy, technology, demographics, and the environment. The collective impact of the big data, social & mobile revolution has given people a new voice – as consumers, as employees, as citizens, and as societies. Organizations like DMAi have the responsibility to orchestrate conversations amongst marketers to champion this change and harness innovation to drive growth. I am happy to be associated with DMAi and look forward to working with peers in the industry to bring together content, best practices and experiences that will drive this agenda and unravel together what future holds for us”.

The theme for the third edition is ‘Be the Change’ and the convention spread over 3 days will host a strategic summit for the C-Suite, keynotes, debates, 15 dynamic conference streams, live certification & workshops, an expo and an awards program. Over 24 Marketing Masterminds have come together to shape the agenda & format of the convention. The convention will have over 100+ finest marketing minds as speakers and over 164 sessions to choose from.

The convention is backed by an illustrious leadership ensuring active participation from leading brand marketers of India and overseas. Participating in curating the mega opus at the 3rd edition of the International DMAi 2014 Convention are leaders from Adobe, SAP, Select Direct, Godfrey Phillips, Komli, IBM, Urja, MRM, AIMIA, Ogilvy One, Kotak Mahindra Group, Aravato, HDFC Life, Harley Davidson, Starwood’s, HCL, Motorola, Oberoi, NIIT, Yatra, Religare, Quikr, IprospectCommunicate2, SVG Media, Percept, HSBC, ICICI,  Synergy, Merck, Dynaflex, HP, Saatchi, Monster, Bacardi, Perfetti, Accenture, Citi, Infiniti Retail, Tata AIG,  UTI, CNH, Borges, Abott, M & C Saatchi, Ad Magnet, Hansa Cequity, Raymond, Tata Trent, Tribal DDB & RAPP India, Star TV, Shoppers Stop, Page Traffic & Octane. International fraternity participation led by global DMA’s & ADMA (Australian DMA), DDV (Germany),  South Africa & GAB Members from DMA USA, Gurus from Denmark, UK & Argentina.

With so much to offer in an action-oriented & practical platter, the 3^rd DMAi International Marketing Convention is the Marketing event to watch out for.  Vatsal Asher, CEO, DMAi, noted “Rajesh has been involved over several weeks on shaping the event. The format & experience of the show has been redesigned from scratch to encompass the needs of our attendees He added, “At this point we are both humbled & overwhelmed with unflinching support from the global DMA’s, the international fraternity and the marketing leadership in India to create India’s most comprehensive & largest marketing convention ever. With this we are confident of the Convention becoming a landmark event for all real time marketers.”

Never before have there been so many channels open to marketers. That’s why the DMAi 2014 Convention has an agenda that covers ten of the most vital issues when it comes to marketing your company in 2014:

1.     A Strategic Summit - Board Room challenges & opportunities

2.     Acquisition & Lead Generation

3.     Social, SEO, Web, Email & Content Marketing

4.     Copy, Data Driven Creative, Production & Application, Branding

5.     CRM, Engagement and Loyalty

6.     Data & Analytics

7.     Cross-Channel-Strategies (Including PR, Print, TV, Radio in a Digital era)

8.     Mobile Marketing

9.     Real-time Automated Marketing

10.  Vertical focus on Retail, E-commerce, BFSI

Attendees that are a mix of client side senior marketers & agency professionals will get industry insight, backed by real case studies, into each one of these topics, to be fully-equipped to draft an integrated marketing plan that will drive their brand and company forward in 2014. To sum it up we advise Be there. Be the change.

Website: http://www.dmai.co

About DMAi

About DMAi - http://www.dmai.co/

As an apex, not for profit DMAi, since 1992, brings about collective action for advancing & protecting responsible Data Driven Marketing and Advertising. As the key to making marketing relevant and provide sustained customer engagement DMAi advocates for creating industry standards for ethical conduct and effective self-regulation of the Data driven, Marketing & Advertising community. DMAi is also co-founder of the International Federation of DMA’s.

The DMAi, in recent times, has successfully conducted two annual global conventions drawing participation from over 125 corporations from India & afar. DMAi also sets stage for learning opportunities & intra vertical networking forums like-Day Learning Events called Masterclasses, peer to peer networking forums like the UNWIND, the CxO Roundtable. As a platform for motivation, the DMAi has established a credible Awards & Recognition program with industry participation. The DMAi Awards instituted in alliance with the DMA International ECHO Awards aim at providing global recognition for response driven and result oriented marketing. The Hall of Fame awards felicitates individuals with lifetime awards for their noteworthy contribution.

For more information, please contact –

Rachana Chowdhary |  +91-9619776084 | rachana@mediavalueworks.com

Sudiksha Singhal | +918285603924 | secretary@dmai.co

Tags – DMAi, Rajesh Kumar, SAP, Umang Bedi, Adobe, Vatsal Asher, Marketing, Advertising, Media, Digital, Social Media.

‘Change Management Certification Programme’ being organised by CII and CustomerLab in Mumbai on Nov 20, 2013

To register for the full day session of Leading Change, please visit http://imgyan.com/ns/leading_change/index.php

Mumbai November 14, 2013- Customer Lab, a leading consulting company in association with CII, announces World-class Program me on Managing Change based on the works of  the ultimate leadership guru and Harvard professor John Kotter at The Leela, Mumbai  on November 20, 2013. The program me 8-Step Process of Kotter will highlight how organisations can avoid failure and become adept at change. 

30 years of research by the ultimate leadership and change guru Dr John Kotter (Harvard) has proven that 70% of all major change efforts in organisations fail. However by following

John’s methodology of believing in continuous learning, organisations can bring in immense potential among st the average managers.

Speaking on the occasion, Dr. M Muneer, CEO of Customer Lab and author of the book ‘Capitalising on Customers’ said, “India today is at the cusp of building on a global framework. It’s imperative for the Indian business Leaders to recognize and revisit their value proposition. The time is now for leading the change and driving breakthrough results. It is in this respect that we are bringing the John Kotter’s – Change Management master class to help Indian leaders become change masters.”

Master classes are branded training programmer, which will give you exhilarating tools, plans and insights for proven success in both work and life. Delegates will leave the session with self discovery of their leadership style, how to create a sense of urgency within their organisations or departments, how to mobilize the driving force and coalition and keep doing small things quickly. There are several templates available for the participants to take back and use internally with other members of their teams.

For More Information, please contact-

Nishi –9960672518

nishi@customerlab.biz

 ‘Change Management Certification Programme’ by Dr. John Kotter (Harvard) being organised by Customer Labs and CII in Mumbai on Nov 20, 2013

To register for the full day session of Leading Change, please visit http://imgyan.com/ns/leading_change/index.php

                                                                                                           

Mumbai November 13, 2013- Customer Lab, a leading consulting company in association with CII, announces unique Certification Programme on Change Management by  the world recognized industry stalwart John Kotter at The Leela, Mumbai  on November 20, 2013. The programme 8-Step Process of Kotter will highlight how organisations can avoid failure and become adept at change. 

30 years of research by the ultimate leadership and change guru Dr John Kotter (Harvard) has proven that 70% of all major change efforts in organisations fail. However by following

John’s methodology of believing in continuous learning, organisations can bring in immense potential amongst the average managers.

Speaking on the occasion, Dr. M Muneer, CEO of Customer Lab and author of the book ‘Capitalising on Customers’ said, “India today is at the cusp of building on a global framework. It’s imperative for the Indian business Leaders to recognize and revisit their value proposition. The time is now for leading the change and driving breakthrough results. It is in this respect that we are bringing the John Kotter’s – Change Management master classes to help Indian leaders become change masters.”

Master classes are branded training programmes, which will give you exhilarating tools, plans and insights for proven success in both work and life. Delegates will leave the session with self discovery of their leadership style, how to create a sense of urgency within their organisations or departments, how to mobilise the driving force and coalition and keep doing small things quickly. There are several templates available for the participants to take back and use internally with other members of their teams.

About Customer Lab Solutions: - www.customerlab.biz

CustomerLab is a boutique consulting company in partnership with a number of leading management gurus from around the world. It is a sister company of INNOVATIVE MEDIA, the leaders in seminars, workshops and knowledge management.

CUSTOMERLAB provides several patented tools of leading management and marketing gurus on a platter, direct from them. We have presence across the region in Asia Pacific and Middle East.

For More Information, please contact-

Nishikant –9960672518

nishi@customerlab.biz

DMAi Announces 3rd Edition of International Convention

12 Conference streams over 3 days with 100+ speakers & sessions ; at New Delhi from Jan 22-24, 2014

October 29, New Delhi: Come January 2014, New Delhi will witness the finest of marketing minds coming together to participate in 100+ sessions which will decipher the code to make marketing smarter. Delegates will have access to the latest marketing trends, tools, global best practices, case studies for engaging audiences across Traditional & Digital: Social, Mobile, Web, Search, Rich media, Emails in an omni channel ever evolving marketing landscape.

With the success of its previous 2 editions in Mumbai that witnessed enthusiastic participation of 500 top marketing practitioners from India & afar the DMAi is determined to create an even bigger & better show.

Announcing the launch of the 3rd edition of the International DMAi Convention, Shelly Singh, COO –DMAi said, “With majority of the Fortune 500 & top 1000 Indian companies having their head offices in Delhi the audiences are concentrated. With the convention having expanded manifold, to address a wider audience, it was only logical for us to meet the long-standing demands from the marketing & advertising fraternity in Delhi. With a very formidable advisory board, the convention experience has been redesigned from scratch to be the breeding ground for innovation. It will deliver the place to be for strategic thinking and peer to peer interaction”

Participating in curating the mega opus 3^rd edition of the International DMAi Convention 2014 are leaders from Adobe, EMC, Starwoods, CNH, HCL, IBM, Motorola, Oberoi, Borges, Aravato, NIIT, Yatra, Religare, Airtel, SVG Media, Percept Limited, HSBC, Reliance, Red bull, Abott, M & C Saatchi, ICICI, Urja, Synergy, Merck, Dynaflex, HP, Saatchi, Monster, MRM Worldwide, Bacardi, PVM Grp, Direxions, Accenture, Citi, Makemytrip, Godfrey Phillips, Infiniti Retail, Aimia, UTI, Tata AIG, Kotak Mahindra, Raymond, Select Direct, Ad Magnet, Hansa Cequity, HDFC Life, Tata Trent, Tribal DDB & RAPP India, Star TV, Ogilvy One, Shoppers Stop & Octane.

Winnifred Knight, Global Marketing Leader & member Governing Board DMAi expands, “The agenda at the convention will cover three action packed days, from January 22nd-24th, 2014. On offer are twelve conference streams, three open houses, five concurrent tracks each day, a strategic summit for the C-Suite, six keynotes, three debates, Masterclasses, an expo and an awards program. I am certain the international DM fraternity will be delighted to see India come of age on result-driven accountable marketing.”

The Sessions at the DMAi International Convention are critically balanced between knowledge and its implications for business. A focus for the agenda is how technology meets creativity and what it takes to be a step ahead in the race. Methodologies of new age marketing strategies will also be covered, outlining tangible steps on the Road to ROI, Harnessing Big Data that can be put to use, Understanding Social & Mobile Measurement Parameters, Generating Increasing Returns, Creating New Revenue Streams, Generating Quality Leads, Using Digital Currency and several Win-Back optimization techniques will be explored at the convention.

To view Convention details, please visit

http://www.dmai.co/

About DMAi

As an apex, non-profitable body, DMAi, since 1992, aims to bring about collective action for advancing & protecting Data Driven Marketing and Advertising. DMAi is an active Member of the International Federation of DMA's (IFDMA), In recent times, the DMAi has successfully conducted two annual global convention drawing participation from over 100 companies from India & afar.

DMAi also sets stage for learning opportunities & intra vertical networking forums like-Day Learning Events called Masterclasses, peer to peer networking forums like the UNWIND, the CxO power brunch after golf and the CxO Roundtable.

As a platform for motivation the DMAi has established a credible Awards & Recognition program with industry participation. The DMAi Awards instituted in alliance with the DMA International ECHO Awards aim at providing global recognition for response driven and result oriented marketing. The Hall of fame awards felicitates individuals with lifetime awards for their noteworthy contribution.

As the key to making marketing relevant and provide sustained customer engagement DMAi advocates for creating industry standards for ethical conduct and effective self-regulation of the Data driven, Marketing & Advertising community.

For more information, please contact –

Rachana Chowdhary |  +91-9619776084 | rachana@mediavalueworks.com

Sudiksha Singhal |  +918285603924 | secretary@dmai.co

Mumbai Police Files Chargesheet Against Reputed Builder Chandru Raheja

By Newsdesk

Economic Offences Wing (EOW) of Mumbai Police Files Chargesheet Against

Reputed Builder Chandru Raheja

-       Wadia’s had contracted Raheja’s with 1,70,656 square feet of land to build commercial building ‘Ivory Towers’

-       Leading Consumer Mall ‘Hypercity’ got built over the same piece of land

MUMBAI, October 27, 2013: The Economic Offences Wing (EOW) of Mumbai police has filed a chargesheet dated (refer annexure A – under section 173 Cr. P.C) -

http://www.india-press-release.com/featured/files/Chargesheet_Sec%20173%20Cr%20PC_Rahejas_102113.pdf

against noted builder Chandru Raheja and his two sons for allegedly cheating industrialist Nusli Wadia for crores of rupees in a property deal.

Joint police commissioner Himanshu Roy confirmed that the chargesheet has been filed.

Senior Police Inspector Dinesh Patil said Mr Wadia filed the complaint in 2008 claiming that Raheja caused him huge losses.

In 1995, Mr. Wadia, as the administrator of the estate of the late E.F. Dinshaw, entered into an agreement with Rahejas for development of the lands in Malad to construct an eight-floor commercial building called Ivory Towers.

Accordingly, Raheja was given 1,70,656 square feet of land for development. The accused were supposed to construct property called Ivory Towers and sell to “third parties”. Raheja was also to transfer 12% of the sale proceeds to Wadia, PI Joshi said.

In the event of not developing the property, the agreement also stipulated that Raheja was supposed to have paid Rs 3.75 crores to as minimum guarantee amount.

However, Ivory Towers was not built. Instead the Rahejas transferred about Rs. 3.89 crore in Mr. Wadia’s bank account, claiming to be the 12% share of Ivory Tower which was never built.

Police Inspector Joshi stated in the chargesheet that Rahejas have cooked up nine documents called “Release Deeds” to represent that the Wadia relinquished his rights over the land.

Further, instead of constructing Ivory Towers, Rahejas built a mall called ‘Hypercity’ in 2006. Then Rahejas transferred the mall to their own company, Hypercity Retail India Pvt. Ltd., keeping the administrator in the dark.

Inspector Joshi explained that the Rahejas indulged in illegal breach of trust and caused loss to Wadia to the tune of several crores of rupees.

Hence, the chargesheet has been filed against Chandru Raheja and his sons Neel and Ravi.

For further details, please contact –

B.N. Kumar

Mobile : 98201 28332
bnk@conceptpr.com

 

CustomerLab along with CII present Legendary Masterclasses of John Kotter and Daniel Pink in Mumbai

-          To register for the full day session of  Leading Change, please visit http://imgyan.com/dl/index_ns.html

-          To register for the full day session of DRIVE, please visit http://imgyan.com/ns/drive_motivation/

Bangalore, October 26, 2013- CustomerLab,a leading consulting company in association with some of the leading minds of the world, along with CII, today announced organizing two unique master classes of the world recognized industry stalwart John Kotter and Daniel Pink at The Leela, Mumbai  on November 20 and 22 respectively.

Speaking on the occasion, Dr. M Muneer, CEO  of CustomerLab and author of Capitalising on Customers said, “India today is at the cusp of building  on a global framework. It’s imperative for the Indian business Leaders to recognize and revisit their value proposition and value chain in view of the constantly changing competitive advantages and volatility in the market. The era of blindly imitating the West and hoping for growth within domestic market is over. The time is now for leading the change and driving breakthrough results. It is in this respect that we are bringing these two masterclasses to help Indian leaders become change masters.”

John Kotter (professor emeritus at Havard Business School) identifies eight steps for leading change successfully. He believes in continuous learning thereby emphasising numerous examples of the business managers and their corresponding implications in the age bracket of thirties, forties, fifties. Kotter recognizes immense potential amongst the average managers, who add on accumulating knowledge over the years. Leaders are not always born but trained.

Daniel Pink is a motivational coach, author of various bestsellers books. Pink’s master class will emphasise on the changing environment at the workplace, a whole new mind and the power of highly motivated resource in an organisation.Bringing in change in the culture helps build on organizational capabilities and competencies in the individual who forms the basis of family and organisations.

Masterclasses are branded training programmes, which position and broadcast the learning from the legendary personalities. Masterclasses are unique interactive sessions that are instrumental in helping bridge a strong bonding between the participant and the leadership. For the first time such master classes are being brought to Asia by CII and CustomerLab.

About CustomerLab Solutions:- www.customerlab.biz

CustomerLab is a boutique consulting company in partnership with a number of leading management gurus from around the world. It is a sister company of INNOVATIVE MEDIA, the leaders in seminars, workshops and knowledge management.

CUSTOMERLAB provides several patented tools of leading management and marketing gurus on a platter, direct from them. No other company in the world has such an offering! We have presence across the region in Asia Pacific and Middle East.

For More Information, please contact-

Nishikant –9960672518

nishi@customerlab.biz

Citec India Hosts Energy Ambassador 'Pentti Itkonen'

EnergyVaasa, the largest energy cluster in the Nordic countries, chose the 25 year old, engineering student Pentti Itkonen as the Energy Ambassador.

In a press conference held on 18^th October at Citec’s premises at Navi Mumbai, Pentti Itkonen spoke about his interesting global journey from Kittilä in Northern Finland to Norway, USA, Ecuador, Brazil, Spain, Thailand and India. Pentii is spending a week at each of the chosen countries thereby meeting and influencing the key stakeholders of renewable and green technologies.

India was selected of all the locations Citec had on offer for the Energy Ambassador’s visit. This was a natural choice, as Citec started up operations in India almost 10 years ago and currently employs almost 400 in India, with offices in Mumbai, Bangalore and Chennai. This makes India the second largest Citec company in terms of amount of employees.

In this journey, Pentii Itkonen could experience a project where experts from many countries work together to come up with the best solutions to the customer’s needs. Thus, Itkonen became specifically more acquainted with one of Waste-to-Energy power plant projects designed by Citec. In this project, the customer is from Switzerland and the plant is built in the UK.

Pentti Itkonen comments: “It’s amazing to be in Incredible India, I have to admit that this has probably been the destination I’ve been looking forward to the most. The people at Mumbai office have welcomed me with fascinating Hindu ceremonies and I was honoured to start off my week like that. It was interesting to discover how Citec is working globally and specially the Indian operations. We also discussed over a certain waste-to-energy project.”

One of the highlights of Itkonen’s visit was on October 16th, when Mr. Alexander Stubb, Finland’s Minister for European Affairs and Foreign Trade met with Citec’s senior management – Mr. Martin Strand, CEO, Mr, Nasir Mulani, Managing Director India, Mr Arun Tyagarajan, Director Citec India and the Energy Ambassador in Mumbai. 

The same day, a business delegation organised by Finpro visited Citec at Mumbai, which included top level company representatives from Indo-Finnish companies. Citec presented the company’s competence, its global offering as well as its top-class industry references.

“In an agro-based country like India, Bio-power has a growing demand. Nevertheless, solar and wind power are also areas where the future is heading towards. Citec is also working on such projects.  Aiming for a cleaner environment, we are proud to support the Energy Ambassador campaign”, says Mr. Nasir Mulani.